Blog
Latest articles, updated automatically as new posts are published.
llms.txt Explained: What It Is and What It Actually Does
llms.txt is a proposed markdown file that gives AI systems a curated map of your site. What it does, what it doesn't, and how to write one properly.
Why Is My Business Not Showing on Google Maps? 7 Fixes
Run a five-minute triage to find which of seven causes is hiding your business on Google Maps, from suspensions to spam filters, and how to fix each one.
Why Do Google Rankings Fluctuate? Noise vs Real Drops
Google recomputes results on every search, so daily movement is normal. How to tell ranking noise from a real drop, and the checks to run before reacting.
How to Get Cited by ChatGPT: What AI Engines Actually Cite
What ChatGPT and other AI engines actually cite, the on-page work that earns a citation, and how to track new and lost citations over repeated scans.
Local SEO Strategy: How to Prioritize What Actually Ranks
A local SEO strategy is three decisions: which neighborhoods to fight for, which keywords pay, and what to fix first. Use grid data to make them well.